Tag Archives | engagement

Measuring Your Online Community Success

A lot has been written about how to make communities successful. We all know what one looks like. They have active members and a real sense of shared interest or purpose. There is a core of key members and contributors who encourage conversation, participate in debates and lead by example. There are lots of “surfers” or members who [...]

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Start Small and Focused

When rolling out an enterprise social network, the first thing that should come to mind is, “What exactly is the business goal behind all this?” The answer to this question is central to creating an engaging and captivating internal social network. “Increase collaboration” and “improve communication” are not business goals. They are too broad and diffused to be considered [...]

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